[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.esei.cz\/dobra-produktova-fotografie-vam-pomuze-prodat\/#Article","mainEntityOfPage":"https:\/\/www.esei.cz\/dobra-produktova-fotografie-vam-pomuze-prodat\/","headline":"Dobr\u00e1 produktov\u00e1 fotografie v\u00e1m pom\u016f\u017ee prodat","name":"Dobr\u00e1 produktov\u00e1 fotografie v\u00e1m pom\u016f\u017ee prodat","description":"Ve chv\u00edli, kdy se z\u00e1kazn\u00edk rozhoduje na z\u00e1klad\u011b prvn\u00edho dojmu z\u00a0n\u011bkolika m\u00e1lo sekund, mus\u00edte zaujmout. Zvl\u00e1\u0161t\u011b potom, provozujete-li e-shop nebo jinou formu internetov\u00e9ho prodeje. Jednak chcete fotk\u00e1m vytvo\u0159it n\u011bjak\u00fd zaj\u00edmav\u00fd p\u0159\u00edb\u011bh, kter\u00fd va\u0161\u00ed c\u00edlovou skupinu zaujme a tak\u00e9 chcete, aby bylo z\u0159ejm\u00e9, co p\u0159esn\u011b prod\u00e1v\u00e1te z\u00a0t\u00e9to fotografie. V\u00a0prvn\u00ed \u0159ad\u011b si po\u0159i\u010fte n\u011bjak\u00fd uch\u00e1zej\u00edc\u00ed fotoapar\u00e1t, v\u00a0dne\u0161n\u00ed [&hellip;]","datePublished":"2019-09-09","dateModified":"2023-05-19","author":{"@type":"Person","@id":"https:\/\/www.esei.cz\/author\/#Person","name":"","url":"https:\/\/www.esei.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/aa13f0f1a5b61a2deba1492ce3bb4afe8e77d91eeb44c23db0ee08765a93abad?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/aa13f0f1a5b61a2deba1492ce3bb4afe8e77d91eeb44c23db0ee08765a93abad?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"esei.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.esei.cz\/wp-content\/uploads\/img_a355168_w3187_t1569573105.jpg","url":"https:\/\/www.esei.cz\/wp-content\/uploads\/img_a355168_w3187_t1569573105.jpg","height":0,"width":0},"url":"https:\/\/www.esei.cz\/dobra-produktova-fotografie-vam-pomuze-prodat\/","about":["Podnik\u00e1n\u00ed"],"wordCount":432,"articleBody":"Ve chv\u00edli, kdy se z\u00e1kazn\u00edk rozhoduje na z\u00e1klad\u011b prvn\u00edho dojmu z\u00a0n\u011bkolika m\u00e1lo sekund, mus\u00edte zaujmout. Zvl\u00e1\u0161t\u011b potom, provozujete-li e-shop nebo jinou formu internetov\u00e9ho prodeje. Jednak chcete fotk\u00e1m vytvo\u0159it n\u011bjak\u00fd zaj\u00edmav\u00fd p\u0159\u00edb\u011bh, kter\u00fd va\u0161\u00ed c\u00edlovou skupinu zaujme a tak\u00e9 chcete, aby bylo z\u0159ejm\u00e9, co p\u0159esn\u011b prod\u00e1v\u00e1te z\u00a0t\u00e9to fotografie.V\u00a0prvn\u00ed \u0159ad\u011b si po\u0159i\u010fte n\u011bjak\u00fd uch\u00e1zej\u00edc\u00ed fotoapar\u00e1t, v\u00a0dne\u0161n\u00ed dob\u011b v\u0161ak lze vytv\u00e1\u0159et velmi zaj\u00edmav\u00e9 obr\u00e1zky i oby\u010dejn\u00fdm mobilem. Nepou\u017e\u00edvejte pros\u00edm blesk. Pokud to jde, zkuste si pohr\u00e1t s\u00a0p\u0159irozen\u00fdm denn\u00edm sv\u011btlem \u2013 slune\u010dno i zata\u017eeno d\u011bl\u00e1 ve v\u00fdsledn\u00e9m sn\u00edmku jinou atmosf\u00e9ru. P\u0159\u00edpadn\u011b si se\u017ee\u0148te k\u00a0ruce p\u00e1r zrcadel nebo lamp. Profi-vypadaj\u00edc\u00ed fotky nemus\u00ed v\u017edy b\u00fdt d\u011bl\u00e1ny ve \u0161pi\u010dkov\u011b vybaven\u00e9m ateli\u00e9ru. \u00a0Ty se d\u011blaj\u00ed tak, \u017ee sn\u00edmku a t\u00edm i produktu vytvo\u0159\u00edme p\u0159\u00edb\u011bh. Jak se to d\u011bl\u00e1? Prod\u00e1v\u00e1te-li nap\u0159\u00edklad vo\u0148avky, von\u00ed po ovoci nebo po lu\u010dn\u00edm kv\u00edt\u00ed? D\u0159ev\u011bn\u00e9 \u0161perky mohou b\u00fdt v\u00a0pozad\u00ed dal\u0161\u00edmi p\u0159\u00edrodn\u00edmi materi\u00e1ly. Tak\u00e9 se vyplat\u00ed naj\u00edt n\u011bjak\u00e9 univerz\u00e1ln\u00ed pozad\u00ed. Budete-li m\u00edt b\u00edl\u00e9, bude to odr\u00e1\u017eet je\u0161t\u011b v\u00edce sv\u011btla a v\u00fdsledn\u00fd sn\u00edmek bude lep\u0161\u00ed. Pokud ale m\u00e1te v\u00edce mo\u017enost\u00ed a hod\u00ed se v\u00e1m do kompozice, nebojte se je pou\u017e\u00edt. Ka\u017ed\u00e1 barva toti\u017e p\u016fsob\u00ed psychologicky jinak \u2013 volte zelenou pro ekohlavy a r\u016f\u017eovou pro chick sle\u010dny. Ovliv\u0148uje to tak\u00e9 ro\u010dn\u00ed obdob\u00ed.C\u00edlem tedy je vytvo\u0159it v\u00a0z\u00e1kazn\u00edkov\u011b hlav\u011b vzru\u0161uj\u00edc\u00ed obr\u00e1zek o produktu, kter\u00fd nab\u00edz\u00edme. Jeliko\u017e nem\u00e1 \u0161anci si jej osahat a vyzkou\u0161et, na z\u00e1klad\u011b t\u011bchto p\u00e1r obr\u00e1zk\u016f si toti\u017e \u010dlov\u011bk mus\u00ed vytvo\u0159it jist\u00e9 o\u010dek\u00e1v\u00e1n\u00ed.Je dobr\u00e9 si taky osahat n\u011bkter\u00e9 programy na \u00fapravu obr\u00e1zku, a\u0165 ty nejlep\u0161\u00ed m\u016f\u017eete p\u0159\u00edpadn\u011b o\u0159ezat, nebo upravit jas a t\u00f3n barev. Naprosto b\u011b\u017en\u00fdmi jsou dnes Photoshop, Gimp, PicMonkey. N\u011bkter\u00e9 z\u00a0nich se daj\u00ed sehnat online a u n\u011bkter\u00fdch si budete muset st\u00e1hnout p\u0159\u00edslu\u0161n\u00fd software. V\u00a0ka\u017ed\u00e9m p\u0159\u00edpad\u011b ur\u010dit\u011b najdete hromadu n\u00e1vod\u016f na internetu.                                                                                                                                                                                                                                                                                                                                                                                        4.4\/5 - (9 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Dobr\u00e1 produktov\u00e1 fotografie v\u00e1m pom\u016f\u017ee prodat","item":"https:\/\/www.esei.cz\/dobra-produktova-fotografie-vam-pomuze-prodat\/#breadcrumbitem"}]}]